Social media is undeniably the perfect partner to blogging. Where your blog is the heart of your work, social media is the big brains, spouting nonsense, interesting titbits, cute pictures, videos and anything else you can think of. I love social media for its randomness, where you can take a 60 second peek and find a hilarious gif, a quiz on how well you know Sabrina the Teenage Witch (VERY well it turns out and here’s the link), stick up pretty photos of random loveliness you spy around the place or just throw a question out into the ether or help answer someone else’s. Yes of course there are idiots on every form of social media but I choose to ignore them as much as I can and therefore that’s the only mention they’re going to get in this post. Today is about what social media we love, for what it brings to blogging, what drives the most traffic and most importantly, what’s the most fun for you and for interacting with your audience.
For me, I don’t branch out on to every form of social media because I’m not willing to sink the time into it, but my absolute favourite is Instagram. Twitter is fantastic and the best resource for chatting, keeping up to date with news and interacting with random people, but I love Instagram the most at the moment. I like that it’s as much about a picture as the words in its caption, that it can inspire lust or laughter in an instant with new makeup or a random meme and that it manages to inspire comments and conversation similar to a blog. For me, I think I like it because each Insta post is like a mini blog post with a pretty picture and a random outburst of conversation and anyone can get involved.
Traffic wise, I get the most followers daily to my Instagram account but I have a fantastic number of followers on Twitter that ticks away nicely and considering I’m only on Facebook a month or two, it’s doing really well. I think I find Facebook a bit more desolate as it’s a page and I don’t know how to see anyone else’s updates through that account so it’s just me posting out into the emptiness and seeing what comes back. Twitter is a constant hum of conversation and where my biggest audience is and I’d never be without it for the blog, the only problem is that you need to have your timing right as it’s a case of when your followers are on the same time as you’re posting or else it gets lost pretty quickly in a stream of tweets. I know Snapchat is the newest craze and seems an incredible tool for a lot of bloggers, particularly here in Ireland at the moment, but it’s just not my thing unless I’m showing makeup and not featuring in it myself which would probably get pretty boring! I did download it for a day but I just felt a bit lost with it but I’ll never say never, this time next year I may have Snapchat and my own YouTube channel and love it so you never know!
So enough from me, I’d love to hear as bloggers, what are your favourite forms of social media for growing your blog and your audience and for readers, what forms do you find the best for following and getting to know your favourite bloggers better?
So readers/bloggers, what’s the best platform when it comes to a blog and their social media accounts?